Carol Miranda 
is a Creative 
Art Director at 
W+K SP and 
founder of  
Palo Coletivo. 🫰🏻Based in São
Paulo, Brasil.

   



✍🏻 Goiana, 25 years old. 🏳️‍🌈 Art Director currently 
working at Wieden+Kennedy São Paulo. Passionate 
about Brazilian culture, Latinity and activist design. 
Publicist and founder from Palo Coletivo.

During my career I served clients like 
Uber, Nike, Heineken, Spotify, Netflix, Heinz, 
Dove, Ambev, Amazon, Tinder, among others.
ppcarolmiranda@gmail.com
(62) 98117-1028



💻 W+K, São Paulo 2025 - now
Gut, São Paulo 2024 - 2025
SOKO, FLAGCX Spotify 2023  - 2024
Aprender Design freelancer 2023 - 2024
Le Pub Heineken 2022
SOKO Heinz 2022
CP+B Amazon, Ambev, Call of Duty,
Bohemia, Bauducco 2021




Recognition

Cannes Lions

 🥈 Silver,  Out of Home Matches, 2024
🥉 Bronze, Backing the Bars, 2024
🥉 Bronze, A Seat in The Sun, 2023
🫰🏻 Shortlist, Out of Home Matches, 2024
🫰🏻 Shortlist, Backing the Bars, 2024
🫰🏻 Shortlist, The Res0.0lution, 2023
🫰🏻 Shortlist, A Seat in the Sun, 2023

Clio Awards
🏆 Grand Prix, Out-of-Home Matches, 2025
🥇 Gold, Out-of-Home Matches, Entertainment, 2025
🥈 Prata - Out-of-Home Matches - Out of Home, 2025

Effie Awards
🫰🏻 Shortlisted, Out-of-Home Matches, 2025

Effie Latam
🥉 Bronze, The Res0.0lution, 2023
🫰🏻 Shortlist, The Res0.0lution, 2023

Effie Brazil
🫰🏻 Shortlist , The Res0.0lution, 2023

MMA Smarties
🥈 Prata, The Res0.0lution, 2023
🫰🏻 Shortlist, The Res0.0lution, 2023
🫰🏻 Shortlisted - Out-of-Home Matches, 2024

Latin America Design Awards
🥇 Gold, Palo Coletivo, Branding 2022
🫰🏻 Shortlist, Palo Coletivo, Branding, 2022


linkedin, ppcarolmiranda@gmail.com
☕ unblock coffe ☕


TITLE

 É Tudo Nosso,
Nike Corinthians



Sport Club Corinthians Paulista is one of Brazil’s biggest soccer clubs. Its fans are so passionate that, in 1976, more than 70k people traveled from São Paulo to Rio de Janeiro to support the team in a historic match. The movement was so massive it became known as the “Corinthian Invasion”.

So to launch the new jerseys inspired by that story, we did the same thing: we invaded Rio all over again. 




Nike Corinthians,
Wieden+Kennedy SP

my role: art director,
concept design and concept























Visual Identity

We invaded the city’s icons
and once again transformed them into our postcard:
Rio de Janeiro, the hills, the beaches, and the entire landscape.

From there, we created even more memories of this invasion:
a typography inspired by bossa nova — a classic Brazilian music genre
from the ’70s, and more than that, music born in Rio.
The colors of the sky, the sea, and the hills taken over
by Corinthians’ black and white. The travel suitcase,
the stamps, the postmarks, and the postcard itself.

Back to ’76.















©Selected Works 2024
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